In an age of overflowing inboxes, a professionally printed newsletter is a powerful tool to cut through the digital noise and build a lasting connection with your audience. At Mail Movers, we specialize in transforming your stories, updates, and announcements into high-quality printed newsletters that your customers, members, or donors will look forward to receiving.
From eye-catching design and layout to expert printing and full-service mailing, we handle every step of the process right here in our Salisbury, MD facility. Let us take the hard work of production and distribution off your plate, so you can focus on what you do best: creating great content and running your organization.
Why Printed Newsletters Still Deliver Results
A well-executed newsletter is more than just an update; it’s a direct line to your most engaged audience. It reinforces brand loyalty, shares important information, and drives action in a way that digital media often can't. The benefits are clear:
- Tangible Connection: A physical newsletter provides a tactile experience that digital content can't replicate. It has a shelf life, often sitting on a desk or coffee table for days or weeks, keeping your brand visible and top-of-mind.
- Enhanced Credibility: A high-quality, professionally printed piece conveys a sense of authority and permanence. It shows you are invested in your message and your audience, which builds trust and credibility.
- Drives Engagement: Newsletters are perfect for telling longer-form stories, showcasing successes, and providing valuable content that builds a loyal following. They are an ideal format for nonprofits, community associations, schools, and businesses looking to nurture customer relationships.
- Reaches Every Audience: Ensure your message reaches everyone, including those who may not be active on email or social media. A mailed newsletter guarantees delivery directly to their home or office.
Our Comprehensive Newsletter Services
We understand that creating a newsletter is a significant undertaking. Our goal is to make the printing and mailing process as seamless as possible, providing a one-stop solution for all your needs.
Professional Design & Layout
Whether you have a print-ready file or just a collection of articles and images, our team can help. We can take your existing design and spruce it up with vivid, full-color imagery, or we can work with you to create a completely new and professional layout from scratch.
High-Quality, Mail-Ready Printing
We print your newsletters on paper stocks that are best suited to your needs and durable enough to travel through the USPS system and arrive in pristine condition. We specialize in converting standard multi-page documents into efficient, self-mailing formats.
- Popular Format: Our most popular option is printing an 11" x 17" sheet that is folded in half to create a 4-page, 8.5" x 11" newsletter. This format is professional, easy to read, and cost-effective to mail.
- No More Staples: This self-mailing format eliminates the need for staples, creating a cleaner, more professional piece that your audience will appreciate.
Finishing, Tabbing & Mailing
Getting your newsletter ready for the post office involves more than just printing. We handle all the crucial finishing steps to ensure it meets USPS regulations and qualifies for the best postage rates. Our services include:
- Folding and Tabbing: We professionally fold and apply wafer seals (tabs) to secure your self-mailing newsletters for mailing.
- Inserting: If your newsletter needs to be mailed in an envelope, we can automate the inserting process.
- Addressing & Sorting: We use our advanced software to CASS / NCOA certify your mailing list, inkjet address each piece, and sort it for maximum postal discounts.
Personalize Your Message with Variable Data Printing (VDP)
Use Variable Data Printing (VDP) to add a personal touch to every newsletter. We can customize elements for each recipient, such as:
- A personalized greeting (e.g., "Dear Jane,").
- Targeted articles or announcements based on their interests or membership level.
- A unique call-to-action or donation request.
From Your Desktop to Their Mailbox: A Seamless Process
Let us handle the logistics. Our integrated process means you can simply provide us with your content and mailing list, and we’ll manage the rest. We are your dedicated partner for newsletter production and distribution on Delmarva.
Ready to create a newsletter that gets read and remembered?
Request an estimate below or Contact Us today to speak with one of our newsletter specialists!
Frequently Asked Questions About Newsletter Printing and Mailing
What are the standard sizes and formats for printed newsletters?
Our most popular newsletter format is the 11" x 17" paper, folded in half to create a 4-page 8.5" x 11" newsletter. This format is cost-effective, provides ample space for articles and photos, and mails at standard letter rates. We print these with a special process that doesn’t require staples, giving you a clean, professional look. We also offer other sizes, such as an 8.5" x 11" sheet folded to create a smaller 5.5" x 8.5" 4-page newsletter, or multi-page booklets for more extensive publications. We can help you choose the format that best suits your content and budget.
How much does it cost to print and mail a newsletter?
Newsletter costs depend on page count, quantity, paper type, and mailing services. As a general guideline, for our standard 4-page 8.5" x 11" newsletter printed in full color, you can expect to pay approximately $0.80 to $1.75 per piece for quantities of 1,000 or more. This includes printing, folding, addressing, and postage. Using Marketing Mail (bulk rate) postage offers significant savings over First-Class. We are happy to provide a detailed quote based on your specific project—just request an estimate and we’ll break down all the costs for you.
Can you help with the layout and design of our newsletter?
Yes, absolutely! Our in-house graphic design team has extensive experience designing engaging and readable newsletters for businesses, nonprofits, and community organizations. We can work from your existing articles and photos to create a professional layout, or we can help you develop a complete newsletter from concept to completion. We focus on creating a design that is easy to navigate, reflects your brand identity, and encourages readership. If you have a finished design, we can also review it to ensure it meets all printing and mailing specifications.
What is the typical turnaround time for a newsletter project?
Our standard turnaround time for most newsletter projects is 2-3 business days from final artwork approval. This includes printing, folding, addressing, and tabbing (if required for mailing). Once delivered to the USPS, Marketing Mail typically takes 2-5 business days for delivery on the Eastern Shore. If you have a specific in-home date you need to meet for an event or announcement, we can plan a production schedule to ensure timely delivery. Rush services are also available for urgent projects.
Can you use our mailing list, and do you offer list management services?
Yes, we can work directly with your existing mailing list, whether it’s from a CRM, a spreadsheet, or another database. Our data processing services are a key part of what we do: we will clean up your list to standardize addresses, run it through the NCOA (National Change of Address) database to update records for people who have moved, and remove duplicates. This process ensures you get the highest possible delivery rate and don’t waste money mailing to bad addresses. We can also help you acquire targeted mailing lists if you are looking to reach new audiences.
